Japan Branch of Bell Opens in Tokyo

By Staff Writer | March 4, 2014
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Bell Helicopter has formed a registered company in Japan, Bell Helicopter Co., Ltd. To support the company’s efforts in the region, Richard Thornley will assume the role of managing director of Bell Helicopter in Japan. In this new position, Thornley is responsible for marketing and sales and support activities within Japan as Bell Helicopter continues to broaden its presence in this key global market.

The new local office in Tokyo, Japan, will perform the sales and marketing efforts for new aircraft in the commercial and civil government sectors in Japan. Longer-term, it will also be responsible for supporting Bell Helicopter’s aftermarket support efforts including supporting the authorized Customer Service Facilities (CSFs) in Japan.

Thornley has spent more than 30 years in the aviation industry. He worked with Westland Helicopter for 22 years, eight of which he served as president of Westland Japan, leading aircraft sales to the Japanese navy, police and education ministry. Thornley then joined Rolls-Royce as president of its Japan operations.


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